About Renee: Marketing Strategist & Mom


I’m Renee – great to meet you.

I’m a …. geez. It’s hard to define yourself – isn’t it? We automatically want to identify ourselves as the parts of ourselves we give to the outside world.

For me, I identify as a mom of two young girls, wife to a Philadelphia Police Detective, a successful marketing executive working in the real estate industry, and a recovering high-performing perfectionist fueled on caffeine and intrinsic motivation- also, I have a solid side hustle as a Rockstar taxi service for said children 😉

The question of WHO I am, however? I’ve lived in or around Philadelphia, PA, for most of my life but was fortunate to spend a few of my formative years living in England during my youth – what an incredible experience. I’m a firm believer in being the best you can be and that “how you do anything is how you do everything.”

To me, the most important characteristic in life is authenticity – the key to real relationships and meaning.

I love to write, share ideas, and pass along tips about anything and everything that makes my day smoother to just about anyone who will listen. Why should any of my friends, family, or audience struggle with creating strong habits for a successful day, selling their ideas, or feeling unappreciated?!? They shouldn’t! And if someone has a tip for me about how to make my life easier – pass it over!

We can all benefit from the experience and knowledge of others, and I love to teach and share. This is why I created this site.

In my work-life, I’m a distinguished marketing strategist with deep expertise in real estate marketing, leading the development of sales and marketing strategies for Scully Company and its portfolio.

I’m fueled by the power of understanding people’s stories, delving into what makes them tick, and using these insights to create compelling marketing narratives. 

I have the best job in the world because its a little bit of everything and all about people.

This site is a bit like Seinfeld… a site about nothing. Well, nothing specific. It’s simply a place where I can share myself and my insights with the world. It won’t be for everyone – nothing is. But if you like what we’re talking about here I hope you’ll join us.

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